Shiseido Fino Premium Touch Hair Mask product image
Shiseido Fino Premium Touch Hair Mask product image
Shiseido Fino Premium Touch Hair Mask product image
Shiseido Fino Premium Touch Hair Mask product image
Shiseido Fino Premium Touch Hair Mask product image

Shiseido Fino Premium Touch Hair Mask

★★★★★4.8· thousands of reviews

Our Shiseido Fino Premium Touch Hair Mask delivers salon-level repair in a single weekly treatment. We formulated this intensive mask with royal jelly extract, PCA lipids, and six beauty essences to penetrate deep into damaged hair cuticles.

Every 230g jar contains enough product for 10-12 treatments. The creamy texture melts into hair without weighing it down, making it ideal for color-treated, heat-damaged, or chemically processed hair that needs strengthening and moisture retention.

Add to CartView Product
01
Royal jelly extract + PCA lipids for deep cuticle repair
02
Six beauty essences including squalane and glutamic acid
03
230g jar provides 10-12 weekly treatments
04
Suitable for color-treated and chemically processed hair
At a glance

What's inside every jar

Royal jelly extract + PCA lipids for deep cuticl
Six beauty essences including squalane and gluta
230g jar provides 10-12 weekly treatments
Suitable for color-treated and chemically proces
Creamy texture absorbs quickly without residue
Made in Japan with dermatologist-tested ingredie
Ingredients & Technology
Product details

Ingredients & Technology

We built this mask around royal jelly extract, a protein-rich ingredient that binds to damaged keratin sites in your hair shaft. PCA lipids work alongside the royal jelly to seal the cuticle layer and lock in moisture for up to seven days.

The six beauty essences include squalane for shine, glutamic acid for strength, and phytosteryl derivatives that mimic hair’s natural protective oils. These ingredients penetrate the cortex during your treatment time, repairing internal structure while smoothing the outer cuticle. Our hair mask collection uses similar technology, but Fino Premium Touch concentrates the active ingredients at pharmaceutical-grade levels for maximum weekly impact.

How to Use for Best Results
Sizing & fit

How to Use for Best Results

Application Process

Shampoo your hair as usual and towel-dry until damp. Take a generous amount—roughly a golf ball size for shoulder-length hair—and distribute it through mid-lengths to ends, avoiding the scalp area.

Leave the mask on for five minutes minimum. We recommend extending to 10-15 minutes for severely damaged hair or overnight with a shower cap for intensive repair sessions. Rinse thoroughly with lukewarm water until the water runs clear.

Styling

Hair Types & Compatibility

This mask works across all hair types, from fine straight hair to thick coarse curls. We designed it specifically for hair that’s been compromised by coloring, bleaching, heat styling, or chemical straightening.

Fine hair benefits from the lightweight absorption—there’s no heavy residue or greasiness that flattens volume. Thick or curly hair absorbs the deeper conditioning without the silicone buildup found in many salon masks. The non-silicone formula means you can use it safely with keratin treatments or Brazilian blowouts without voiding treatment warranties.

Hair Types & Compatibility
Hair Types & Compatibility
Hair Types & Compatibility

Complete the look

Intensive hair treatments for every hair type


Customer reviews

Rated 4.8 by verified buyers

4.8
★★★★★
Based on verified reviews
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Customer photo
Customer photo
Customer photo
Transformed my bleached hair completely
I've bleached my hair three times in six months and it felt like straw. After four weekly treatments with this mask, my stylist couldn't believe the difference. The texture is soft again and I can actually run a brush through it without breaking strands. Worth every penny.
J
Jessica L.
Verified buyer
★★★★★
Better than salon deep conditioning
I used to pay $45 every two weeks for salon deep conditioning treatments. This jar costs less and works better. My hair holds curls longer now and the shine lasts through multiple washes. The only regret is not finding it sooner.
M
Mia T.
Verified buyer
★★★★★
Perfect for fine color-treated hair
I was nervous this would be too heavy for my fine hair, but it absorbs completely and doesn't weigh anything down. My colorist noticed my ends look healthier and the color holds better between appointments. I use it every Sunday night religiously.
A
Amanda K.
Verified buyer
★★★★★
Saved my heat-damaged curls
Years of flat ironing left my naturally curly hair damaged and frizzy. This mask brought my curl pattern back to life. I leave it on for 20 minutes once a week and my curls are defined again without the frizz halo I had before.
P
Priya S.
Verified buyer
★★★★★
The floral scent is amazing
The repair results speak for themselves, but I have to mention the scent. It's a fresh floral smell that stays in my hair for two days without being overpowering. My coworkers keep asking what perfume I'm wearing. It's just my hair mask.
R
Rachel M.
Verified buyer
★★★★★
One jar lasts forever
I've had my jar for almost four months with weekly use and there's still product left. A little goes a long way, and the results are cumulative. My split ends have stopped traveling up the hair shaft and new growth comes in healthier. Best hair investment I've made.
S
Sarah D.
Verified buyer
★★★★★

Good to know

Questions about Fino Premium Touch Hair Mask

Regular conditioner coats the hair surface and rinses away, providing temporary smoothness. Our hair mask uses concentrated royal jelly extract and PCA lipids that penetrate the hair cortex to repair internal structure. The treatment remains active for 5-7 days, rebuilding damaged keratin bonds rather than just coating them. Think of conditioner as daily maintenance and this mask as intensive structural repair.

Yes, you can use it twice weekly during the first month if your hair is severely damaged from bleaching, chemical treatments, or excessive heat styling. After the initial repair phase, once-weekly treatments maintain results. Using it daily isn't necessary and won't accelerate benefits—the active ingredients need time between treatments to fully integrate into the hair structure.

Absolutely. The non-silicone formula is safe for keratin-treated hair and won't interfere with treatment longevity. Many keratin treatment manufacturers actually recommend masks like ours because the protein-rich royal jelly extract reinforces the keratin structure. Wait 72 hours after your initial keratin service before using the mask, then proceed with weekly treatments as normal.

No, royal jelly is a natural substance produced by honeybees, so this product is not vegan. The royal jelly provides unique protein structures that are difficult to replicate with plant-based alternatives. If you follow a strict vegan lifestyle, we recommend exploring our plant-based treatment options instead.

With standard weekly use, one jar provides 10-12 treatments, lasting approximately three months. Hair length affects usage—shoulder-length hair uses about a golf-ball-sized amount per treatment, while longer hair may need slightly more. The thick consistency means you need less product than watery masks, making it economical despite the upfront cost.

Yes, overnight treatments deliver even deeper repair for severely damaged hair. Apply the mask to damp hair, cover with a shower cap, and rinse in the morning. The extended contact time allows the PCA lipids to penetrate further into the cortex. We recommend overnight treatments once or twice monthly rather than weekly to avoid over-conditioning.

No, our formula is free from both silicones and sulfates. We designed it this way to prevent buildup that dulls hair over time. The royal jelly extract and natural oils provide slip and smoothness without synthetic coating agents. This makes it safe for all hair types including those with previous product buildup issues.

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